Webinar

From HQ to Store Floor: Become Client Centric by being Employee Centric

When your strategy meets the store floor, that’s where impact happens. But too often, strategies don’t make it that far as messages get lost, engagement fades, and results fall short. In this 45-minute live webinar, Sarah Palisca, Retail Operations & Communications Strategist, shares how employee centricity closes the gap between HQ strategy and frontline execution, so your teams feel connected, empowered, and ready to perform.

Topic

Client centricity

Duration

45 minutes

Date

Tuesday, October 21, 2025

10:00-10:45 CEST

Location

Online

Sarah Palisca and Tom Cecil at Relesys' Webinar - From HQ to Store Floor: Become Client Centric by being Employee Centric

What’s going down

When communication stops at HQ, strategy loses its meaning. In this session, Sarah Palisca shows how putting employees at the center turns plans into performance. With more than 20 years of experience in retail operations, communication, and client experience, she will share a practical three-pillar framework that's built to help leaders turn strategy into action by making communication clear, execution consistent, and engagement locally relevant.

Why you should be intrigued

You can’t be client centric without being employee centric. And you can’t engage frontline teams with one-size-fits-all messaging. Sarah Palisca has throughout her career worked at brands like Diesel, Gap, Banana Republic, Levi's and Ralph Lauren. Here she has led global engagement programs, driven double-digit growth through omnichannel integration, and built high-impact internal communication platforms. Having worked from the store floor to C-suite, she brings a unique perspective to connect strategy with execution. In this webinar, she will share actionable insights and hands-on exercises you can apply right away to strengthen communication, build engagement, and help your teams perform at their best.

What you’ll learn

  • How to translate HQ strategy into real frontline impact
  • Why employee centricity is essential to achieving client centricity
  • How to apply a practical three-pillar framework for strategy, execution, and local relevance
  • How to engage dispersed teams
  • Practical steps to strengthen frontline engagement and performance

Don't want to miss out?

Contact your Relesys partner to secure a seat.

The experts

Sarah Palisca
Retail Operations & Communications Strategist

With over 20 years of global retail experience at brands like Diesel, Gap, and Ralph Lauren, Sarah knows what it takes to make strategy come alive on the store floor. Having worked in both HQ and frontline roles, she bridges the gap between plans and people.

Tom Cecil
VP of Sales & Country Manager UK and Ireland

Since early 2025, Tom has led growth in the UK market. With 13+ years in Retail Communication SaaS, he’s worked with brands like Tesco, Asda, H&M, Vans, Michael Kors and the Body Shop. His expertise in task management helps retailers boost efficiency and drive compliance.

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